How you use it: In order to get access to the SP-API, a developer on your team will have to submit a developer application through your Seller Central account. You can make API calls daily in order to extract the data you need for reporting and analyses on your Amazon business. You cannot get any customer data from any Amazon API or report. A caveat: the data is still fundamentally limited, as Amazon only provides product (including inventory), fulfillment, and orders data. When you use it: The SP-API allows brands to extract data around their Amazon businesses. Where MWS fell short in terms of incomplete data, the SP-API shines: you can extract an enormous amount of data from the SP-API.Īlthough there are still significant challenges (we emphasize: significant), the SP-API was a major leap forward for Amazon and has facilitated data extraction. Data Source Three: The Amazon Selling Partner API (SP-API)Īmazon’s current API, the SP-API, is a REST API that replaced its previous API, Marketplace Web Services (MWS) in Q4 2021. This means that Wednesday is the first day that you can analyze last week’s data.

So, if you download a data report from Amazon Seller Central on Wednesday morning, you’re looking at data that is updated through Sunday.

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